GAG Token Earns a 335 Proof of Usefulness Score by Building an AI-driven Market Research and Consumer Insights Platform

Written by pousubmissions | Published 2026/03/27
Tech Story Tags: proof-of-usefulness-hackathon | hackernoon-hackathon | gag-token-market-research | ai-consumer-insights | web3-incentive-based-surveys | smart-chain-utility-token | fraud-detection-data | web3

TLDRAdgager’s GAG Token powers an AI-driven market research platform that rewards verified users for high-quality feedback. By combining fraud detection, real-time analytics, and Web3 incentives on BNB Smart Chain, it delivers faster, more reliable insights for brands. With 300+ clients and active exchange listings, it bridges traditional research with tokenized engagement.via the TL;DR App

Welcome to the Proof of Usefulness Hackathon spotlight, curated by HackerNoon’s editors to showcase noteworthy tech solutions to real-world problems. Whether you’re a solopreneur, part of an early-stage startup, or a developer building something that truly matters, the Proof of Usefulness Hackathon is your chance to test your product’s utility, get featured on HackerNoon, and compete for $150k+ in prizes. Submit your project to get started!

In this interview, we sit down with Jon Can Onart from GAG Token (and its parent platform, Adgager). Adgager is an AI-driven market research platform that turns real user feedback into measurable decisions for brands, powered by a verified participant network and the GAG utility token.

What does GAG Token do? And why is now the time for it to exist?

Adgager is an AI-driven market research and consumer insights platform that turns real user feedback into measurable decisions for brands. Powered by our verified participant network (“Gagers”) and the GAG utility token, we deliver faster, higher-integrity insights while rewarding participation and strengthening long-term engagement. We’re building a scalable, data-secure research layer that bridges Web2 enterprise demand with Web3-native incentives. Now’s a good time for GAG Token to exist because the market demands faster, higher-integrity consumer insights without the friction of traditional micro-reward payouts.

What is your traction to date? How many people does GAG Token reach?

Adgager reaches a large verified consumer panel and an active Web3 community. We engage tens of thousands of verified participants monthly through surveys, missions, and incentive-based research flows, while publishing regular updates across our community channels and ecosystem partners. Our reach scales with ongoing enterprise research projects and community campaigns.

Who does your GAG Token serve? What’s exciting about your users and customers?

Adgager is built for brands, agencies, and product teams that need fast, high-integrity consumer insights—especially in competitive categories like finance, FMCG, retail/e-commerce, telecom, and automotive. On the supply side, it’s for everyday users (“Gagers”) who participate in research and earn ecosystem benefits. We have served 300+ customers across multiple industries, including leading national and international brands.

What technologies were used in the making of GAG Token? And why did you choose ones most essential to your techstack?

Adgager operates on a robust, custom production-grade stack tailored for large-scale panel operations and real-time analytics. The team utilizes a modular API architecture, relational databases, and advanced fraud-scoring pipelines to ensure respondent integrity, paired with EVM-compatible smart contracts on the BNB Smart Chain to power the GAG token utility seamlessly.

What is traction to date for GAG Token? Around the web, who’s been noticing?

GAG Token has demonstrated significant real-world adoption, with the Adgager platform successfully serving over 300 enterprise customers across major industries like finance, retail, and automotive. In the Web3 space, the token has secured listings and active trading pairs on exchanges such as MEXC and LBank, supported by an actively engaged community on X and LinkedIn.


GAG Token scored a 335 proof of usefulness score (https://proofofusefulness.com/report/gag-token)

What excites you about this GAG Token's potential usefulness? *

Market research is still slow, expensive, and vulnerable to low-quality respondent fraud. Adgager makes insights faster and more reliable by combining a verified participant network with quality controls and incentive-aligned participation. What excites us is the practical bridge between Web2 demand (brands that need trustworthy insights) and Web3 mechanics (transparent, utility-based rewards that keep users engaged long-term). The result is a scalable, data-secure research layer that improves decision-making for enterprises while giving everyday participants tangible value for their time.


Meet our sponsors

Bright Data: Bright Data is the leading web data infrastructure company, empowering over 20,000 organizations with ethical, scalable access to real-time public web information. From startups to industry leaders, we deliver the datasets that fuel AI innovation and real-world impact. Ready to unlock the web? Learn more at brightdata.com.

Neo4j: GraphRAG combines retrieval-augmented generation with graph-native context, allowing LLMs to reason over structured relationships instead of just documents. With Neo4j, you can build GraphRAG pipelines that connect your data and surface clearer insights. Learn more.

Storyblok: Storyblok is a headless CMS built for developers who want clean architecture and full control. Structure your content once, connect it anywhere, and keep your front end truly independent. API-first. AI-ready. Framework-agnostic. Future-proof. Start for free.

Algolia: Algolia provides a managed retrieval layer that lets developers quickly build web search and intelligent AI agents. Learn more.



Written by pousubmissions | Showcasing amazing projects from HackerNoon's Proof of Usefulness Hackathon
Published by HackerNoon on 2026/03/27